Corporate Culture and Corporate Identity Case Study

Corporate Culture and Corporate Identity - Case Study Example Also, corporate structure is an accessory for inducing the aligned motivation as well as emotions which are often interpreted by corporate identity or firm allegiance. According to Koch and Godden, a number of advocated of management's termination have suggested that the organizations are evolving from an outmoded bureaucratic appearance (Koch and Godden, 1996). Like Tajfeel suggested, Hold ups for the corporate culture hypothesis appears to be facilitated by the experimentations that implement a minimal group paradigm (Tajfeel, 1970: 98). Despite of this, there are some artificial ways of unscrambling one commune of participants from another to be sufficient enough of inducing in-group preferences and extrinsic prejudices. The emotional as well as recognized associations and knots of corporate culture appear to be much authoritative than those which are entirely a result of the labels. As a consequence of such bonding, the members of other organization would generally do what they construe as the agreed-upon job of the corporation. As a matter of fact, this pays no attention to the requirement of coordinating behavior to some restraints, however, can bestow formal rules unnecessarily. With appropriate consideration to the Corporate Identity of a particular firm, one comes across the agency intricacies. In Holmstrom and Tirole's view-point, even though the principal-agent hypothesis presumes without the payment of incentives, many scholars prove the contrary, although, there is enough space for opportunists (Holmstrom and Tirole, 1989). In point of fact, the principal-agent investigations delineate that the trust of principals as well as the cooperation of the agents by working and not neglecting, can prove to be as efficacious as or even more efficacious than the schemes in association with the incentives. Nevertheless, it transforms with experience. With appropriate significance, the principal-agent hypothesis aches from a critical drawback in the negligence of hiring competition for its silhouette. The intend for this study is to analyze as well as determine the factors associated with the corporate culture and corporate identity with regards to the hotel industry with meticulous orientation towards the Hotel Restaurant Erbprinz in Ettingen, Germany. The aspects that are associated with Corporate Identity as well as Corporate Culture can be efficaciously determined through the insight of the members of this organization, keeping in mind the restrained scope of the analysis, albeit a detailed study can be brought in to existence by making an assessment with the customers. Erbprinz Restaurant is a part of the Hotel Erbprinz in the

The Impact and Implications of Corporate Culture Research Paper

The Impact and Implications of Corporate Culture - Research Paper Example This research will begin with the statement that 21st century is recognized as an era of globalization and industrialization. The countries around the world have interconnected with each other through trade. All these have lead to the development of industries, factories, and corporate offices. Chang, Chiou, and Chen suggest that an organization is a common platform where individuals work in accord to earn profit and livelihood. In other words, it is identified as a business identity where a group of people certified to act as a single body manage the whole company with the help of employees and different types of management committees with the sole aim of profit maximization. Every company has its unique style of functioning which often contributes to its culture. A culture of a company is based on the principles, beliefs, ideologies, and values. The culture of an organization determines the behavior of workers in the organization as well as with people outside the company. An emplo yees’ performance can increase or diminish based on the environment of a corporate culture. If an employee is happy and comfortable, then he will be able to contribute his maximum energy to the workings of the company. However, an unsatisfied worker will always incur the loss of the company. The organization must have some guidelines for its workers. So, predefined policies that direct employees are represented by the organizational culture which gives them a proper sense of direction to accomplish their targets. So, a healthy workplace must clear the roles and responsibilities of employees. The manner an individual behaves in his or her workplace determines his or her corporate culture. This culture reflects the aggregated principles, values and beliefs of corporate employees and it also represents the product of different factors such as market, strategy, product, technology, history, kind of employees, national culture and style of the management committee. It is also defi ned as the set of distributed assumptions that guide all the happenings in the corporation by defining suitable behavior for various situations. It is also the sketch of such assumptions and behaviors that are imparted to new workers as a method of perceiving and even, feeling and thinking.